Children 'egged-on' to wear helmets
As part of a new scheme from the Bicycle Helmet Initiative Trust (BHIT), primary school children across the country will learn about the importance of wearing a helmet when cycling.
The recently launched ‘HeadFirst’ scheme for six to eight year olds shows how a helmet can reduce head injury severity. This is demonstrated to the children by using raw eggs and a specially designed egg-sized helmet.
The BHIT has also designed a ‘HeadStart’ scheme and a ‘HeadSmart’ scheme for 9 to 11 year olds and 12 to 14 year olds respectively.
Angela Lee, chief executive of the BHIT, said: “We have designed three programmes to target the different age groups as we recognised that we cannot reach all age groups with the same message.
“We found a lot of older children are concerned about their image, whereas younger children simply don’t understand what brain injury means and the effects that it could have on everyday life should the worst happen.
“We have tried to make the programmes fun and interactive yet informative. We hope to see many more people out on their bikes, and most importantly wearing their helmets.”
GEM Motoring Assist is supporting the BHIT schemes.
David Williams, CEO of GEM Motoring Assist, said: “I have nothing but praise for the work that the BHIT has put into these programmes.
“The importance of safe cycling is a subject that is not stressed enough and the simple matter of wearing a cycle helmet could literally make all the difference should someone to be involved in an accident.”
Click here to read the full report.
New website includes membersí portal and info on training courses etc
Apply for Corporate Membership of Road Safety GB
Road Safety campaigns, research, data and help forum
The 2017 National Road Safety Conference
For more info and to register to attend click here...
Project EDWARD - 21 September 2017
For more info click here...
AROUND THE WEB
Is this the end for the red traffic light?
Vehicle hire specialist Northgate delves into the Green Light Optimal Speed Advisory project.
The driving test trial
The findings of a DVSA trial, conducted with the Transport Research Laboratory (TRL), released to coincide with the new driving test changes.
Highways England's vehicle checks campaign
Click here to subscribe for weekly news alert