Calderdale campaign targets commuter riders and drivers
Calderdale Safer Roads Group has developed a motorcycle casualty reduction campaign specifically targeting commuter riders and motorists.
The campaign, launching 18 April, seeks to avoid blaming any particular road user, but instead appeals to all road users to look out for each other and share the road space safely.
David Short, Calderdale Council road safety projects manager, said: “Casualty data indicates that the riders most at risk are those who are commuting in heavy traffic during the morning and evening rush hour periods. Typical collisions involve filtering, negotiating junctions and lack of visibility.”
The campaign includes a local radio ad and a poster which will feature on bus backs.
New website includes membersí portal and info on training courses etc
Apply for Corporate Membership of Road Safety GB
Road Safety campaigns, research, data and help forum
The 2017 National Road Safety Conference
For more info and to register to attend click here...
Project EDWARD - 21 September 2017
For more info click here...
AROUND THE WEB
Is this the end for the red traffic light?
Vehicle hire specialist Northgate delves into the Green Light Optimal Speed Advisory project.
The driving test trial
The findings of a DVSA trial, conducted with the Transport Research Laboratory (TRL), released to coincide with the new driving test changes.
Highways England's vehicle checks campaign
Click here to subscribe for weekly news alert