Christmas campaign gives motorists a simple choice
The Sussex Safer Roads Partnership (SSRP) is reminding motorists they have a simple choice this Christmas: “To drink or to drive – never both.”
Each festive season SSRP takes to the streets to remind motorists of the dangers of drinking and driving. According to the Partnership, the most common question they are asked is: “How much can I drink and still be legally allowed to drive?”
Chief inspector Phil Nicholas, roads policing, Sussex Police, says: “This year, we’re presenting motorists with a simple choice. That choice is to drink or to drive – but never to mix the two.
“The overwhelming majority of drivers make this choice without even thinking about it, reducing the potential harm to them and others. Yet a small minority of motorists ignore the opinions of everyone around them and get behind the wheel after having a few alcoholic drinks.
“Sussex Police will be conducting roadside checks throughout Sussex, as well as deploying additional patrol vehicles to stop suspected drink drivers in the act.”
Teams from the Fire and Rescue Services and local councils will also be taking the message into town centres, bars, pubs and clubs throughout December. A pilot project will also run in a local Asda store where the management have allowed drink drive information to be placed on bottles of alcohol sold from the store.