Road Safety News
 

Young film makers highlight drink drive issues

Tuesday 3rd December 2013

The winners of the sixth All Wales Multimedia Competition have been acclaimed for their efforts to create an anti drink-drive message for Christmas 2013.

The competition was launched in September 2013 with a challenge to all Welsh schools, colleges and youth groups to devise, perform and record a multimedia presentation. Participants were encouraged to use a variety of genre: film, music, PowerPoint, poetry, animation – the choice was theirs. 

For their considerable efforts, four regional winners have been selected by the judges to receive a prize of £500.

The winning entry for the Gwent Police Force region is Coleg Gwent at Blaenau Gwent Learning Zone.  Their entry, “The Next Day” is a timely reminder that drivers need to be very aware that even though it’s a new day, they could still be over the drink drive limit following a night out. 

In 2012, Coleg Menai, Anglesey was highly commended in the North Wales Police Force region. This year the students have gone one better and been selected as winners for their submission, “Teddy Bear”. The video emphasises the consequences of drink driving, not just for the driver, but for passengers and other road users.

In South Wales the Swansea-based Spark Blaenymaes Youth Project produced the regional winning entry. Their film “A Christmas Carol” is a drama based around the serious, life changing implications of drinking and driving on family’s life. 

The winning entry for the Dyfed Powys Police region is an animation by Ben Dazeley of Pembrokeshire College, titled “Barcula”. Ben has utilised his animation skills to effectively deliver the message that drink and drug driving is an undesirable cocktail which brings a host of very negative consequences.

Susan Storch, chair of Road Safety Wales, said:  “Congratulations to all who participated in the competition, not just the winners, but everyone who took the time and effort to consider this vitally important message.

“I hope these films will bring the message home to all who see them, that drinking and driving is gambling with your licence, your life and the lives of other people.”

For more information contact Michelle Harrington, secretary of Road Safety Wales, on 02920 250 600.

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Being in an open office I haven't been able to watch these videos with sound, but still have be blown away by the imagination shown. Particularly the Christmas Carol video. If the DfT ever get any money back for publicity, they wouldn't go too far wrong by using some of the ideas put forward in these clips.
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