Campaign warns drink-drivers of ‘permanently silent nights’
A festive campaign from Slough’s road safety team uses the carol ‘Silent Night’ to warn motorists they could silence themselves or an innocent road user forever by choosing to get behind the wheel after an alcoholic drink.
Adverts showing a gravestone under the caption ‘Silent Night’ are appearing on social media sites and posters are being put up in pubs, bars and public buildings across the borough.
Keith Beasley, road safety officer for Slough Borough Council, said: “While we want everyone to have a good time, we urge people to leave the car behind if they’re drinking even the smallest amount of alcohol, or designate a driver for the evening.
“There are plenty of other options for getting home after a night out, whether it’s a taxi, bus, train or a lift from a non-drinking friend – choose one of them instead.”
Councillor Sohail Munawar added: “I’m pleased to see such a hard-hitting message from Slough’s road safety team, reminding people of all they stand to lose when they make the stupid decision to drink-drive.”
New website includes members’ portal and info on training courses etc
Apply for Corporate Membership of Road Safety GB
Road Safety campaigns, research, data and help forum
NRSC 2017 | Manchester | 14-15.11.17
Click here to watch the presentations
YDF 2018 | RAC Club, London | 25.4.18
For more info and to register to attend click here...
AROUND THE WEB
Could a hacker hijack your connected car?
BBC News looks at whether a rise in ‘over the air’ software updates means the risk of hacker hijack is also increasing.
History of road safety, The Highway Code and the driving test
Updated following changes to the practical driving test in December 2017, this DfT blog looks at the history of road safety, The Highway Code and the driving test.
THINK! ‘pink kittens’ mobile phone advert
Click here to subscribe for weekly news alert