Road safety award in ‘REALsafe’ hands
REALsafe® Technologies won the coveted Motorcycle Award, sponsored by The Motorcycle Industry Association, at the 2014 Prince Michael International Road Safety Awards ceremony in London last week.
HRH Prince Michael presented the award to REALsafe® co-founders Zoe Farrington and Andrew Richardson for their work in developing the industry-first crash detection app REALRIDER®.
REALRIDER® is the brainchild of Durham-based REALsafe® Technologies’ managing director Zoe Farrington and business development director Andrew Richardson.
This safety app for motorcyclists detects if a rider has crashed and sends location and medical information directly to the NHS ambulance control room.
The app has been piloted as a UK-wide initiative in partnership with the North East Ambulance Service NHS Foundation Trust,
John Rowland, the Trust’s control room systems and resilience specialist, said: “REALRIDER® is a game-changing application – the first of its kind in the UK.
“Its technology allows us to locate patients in potentially life-threatening situations with speed and accuracy, which is vitally important in saving lives.”
Andrew Richardson said: “We are a little overwhelmed and extremely grateful to have been acknowledged at such an illustrious ceremony.
“Having been recognised earlier this year for the success of REALsafe® Technologies as a business, this extremely important award underpins the very reason we took REALRIDER® to market – to save lives.”
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