Students launch 'One 4 Life' campaign
A club formed by students in County Mayo (Ireland) is spearheading a campaign which uses peer group pressure to change young road user behaviour.
As part of the ‘one 4 life’ campaign, students pledge to take personal responsibility for road safety and to speak to those they consider to be driving unsafely. They have designed a logo for the campaign and turned it into a text message.
Edith Geraghty, campaign spokesperson, said: ''Until now campaigns have been directed at young people, but this is young people taking the responsibility themselves.''
The campaign was launched on 20 March with presentations by the Gardai, the ambulance service and a father whose son died in a car crash in which three young lives were lost.
For further information contact Noel Gibbons
New website includes members’ portal and info on training courses etc
Apply for Corporate Membership of Road Safety GB
Road Safety campaigns, research, data and help forum
NRSC 2017 | Manchester | 14-15.11.17
Click here to watch the presentations
YDF 2018 | RAC Club, London | 25.4.18
For more info and to register to attend click here...
Project EDWARD - 21 September 2017
For more info click here...
AROUND THE WEB
Could a hacker hijack your connected car?
BBC News looks at whether a rise in ‘over the air’ software updates means the risk of hacker hijack is also increasing.
The driving test trial
The findings of a DVSA trial, conducted with the Transport Research Laboratory (TRL), released to coincide with the new driving test changes.
THINK! ‘pink kittens’ mobile phone advert
Click here to subscribe for weekly news alert