Road Safety News
 

Young designers get bright ideas on road safety

Monday 22nd March 2010

Four young people from Medway have been awarded prizes for their clothing designs to make road users more conspicuous when walking by the roadside.

Budding fashion designers aged between 5 and 16 were invited to come up with creative ideas for a high visibility outfit or accessory, as part of a campaign by Medway’s Safer Journeys team.

The winner, Elsa Finch (7) from The Pilgrim School, came up with a bright yellow and purple poncho, which will now be made into a real garment.

Cllr Phil Filmer, portfolio holder for frontline services, said: "Getting children to wear high visibility clothing is one of the easiest ways of reducing the likelihood of them becoming a pedestrian or cycling casualty.

“But getting children to wear it is not always easy. This competition has been a successful and enjoyable way of promoting the Be Bright Be Seen message for children of all ages."

For more information contact the safer journeys team on 01634 333333.
 

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