The announcement comes as the feed, which was launched in February 2010, passes 13,000 followers.
Jenoptik, previously known as Vysionics until a rebranding last week (13 June), is a world leader in innovative and industry-leading solutions for the Intelligent Transportation Systems market.
The company’s services range from ‘out of box’ camera products though to fully managed service delivery applications.
Jenoptik’s systems are all Automatic Number Plate Recognition (ANPR) based, covering a diverse range of real world applications, including: journey time systems, average speed enforcement, police ANPR, bus lane enforcement, car park management and congestion charging.
Road Safety GB’s social media presence and influence continues to grow, with its Twitter page reaching 13k followers less than four months after eclipsing the 12k mark.
The latest milestone represents steady growth for the page and Road Safety GB is now unquestionably one of the UK’s leading road safety social media contributors.
Sonya Hurt, Road Safety GB vice chair, said: “We are delighted that Jenoptik has agreed to sponsor the Road Safety GB Twitter feed. Jenoptik is a world leader in the intelligent transportation systems market and we are looking forward to establishing an effective working relationship with them.
“Our Twitter feed and website have a continually expanding following among both engineering and road safety experts, operating nationally and internationally, and this has helped us achieve global recognition as a professional road safety organisation.
“Our newsfeed output is utilised to support road safety events and initiative launches, and provides a well utilised and visible platform for our supporters and sponsors, including Jenoptik.”