Bristol City Council has launched a 10-year plan to reduce the number of collisions and casualties on the city’s roads and at the same time “improve health and wellbeing”.
The plan, ‘A Safe Systems Approach to Road Safety in Bristol’, is based on the principle that almost all road deaths and injuries are preventable and “lives and health should not be compromised by mobility”.
The plan says fear of injury currently deters many people from making sustainable travel choices, and quotes figures from 2013 showing that 55% of people killed and injured on Bristol’s roads were pedestrians and cyclists.
The plan includes the following six action points:
• Working with partners to reduce the cost of public transport, enhance travel information and encourage more reliable public transport choices.
• Continuing to improve the city’s cycle network towards best European standards.
• Reducing emissions to help protect people from the harm caused by poor air quality.
• Removing the “blight of commuter congestion” and improving flows for public transport and those who need to drive.
• Promoting walking and cycling as safe, pleasant and convenient alternatives to the car.
• Continuing improvements to layouts to create civilised spaces and people friendly streets with an emphasis on safety for children.
George Ferguson, mayor of Bristol, said: “Almost all road deaths and injuries are preventable and it is our joint responsibility to do everything we can to minimise these and reduce their frequency and severity. Every citizen – no matter of what age, has the right to move around Bristol safely and without undue risk of being injured by traffic.
“I am determined to ensure that we take all necessary measures to improve the quality of life, including the health and safety of all who live, work and visit Bristol.”