Welsh police forces have today (6 Oct) launched an enforcement campaign targeting motorists who use a mobile phone while driving.
The two-week (6-19 Oct) all-Wales enforcement campaign is being used to urge all road users to ‘keep their eyes on the road’ and not be distracted by their mobile phone.
Police patrols will increase across Wales during the campaign to “promote the safety message” and safety camera vans will be used to enforce mobile phone offences.
Chief inspector Darren Wareing, North Wales Police, said: “This campaign is part of our ongoing effort to reduce the number of drivers who risk becoming involved in a serious or fatal collision due to using a mobile phone while driving.
“Along with drink driving, speeding, not wearing a seatbelt and driving carelessly, using a mobile phone behind the wheel is classed as one of the ‘Fatal 5’ – the 5 most common causes of fatal road traffic collisions.
“With the increased use of smart phones we are also seeing drivers being distracted while accessing their apps, reading their emails or accessing the internet. Drivers need to be aware that these actions carry the same danger and the same penalty.”
The campaign is supported by Road Safety Wales, whose chair, Susan Storch, said: “Driving a vehicle requires us to multi-task so anything above and beyond that needs to wait until we are safely parked up.
"Campaigns such as this demonstrate the resolve of all Road Safety Wales’ partners in tackling this issue and we will continue to work together to drive home the message that you need to switch off before you drive off."