On the 30th anniversary of the introduction of seatbelt legislation (31 January), 20% of motorists claim to know someone who still does not buckle-up in the front of a car, according to the IAM.
The IAM also highlights DfT figures which reveal that while 95% of drivers, 96% of front seat passengers and 89% of rear seat passengers wear seatbelts – not wearing a seatbelt is still a contributory factor in more than 220 deaths and serious injuries.
The IAM goes on to highlight that 41% of 18-29 year olds know someone who does not wear a seatbelt in the back of a car compared with 25% of 45+ year olds; and 36% of 16-29 year olds know someone who does not wear a seatbelt in the front of a car compared with 11% of 55+ year olds.
Simon Best, IAM chief executive, said: “In the past three decades seatbelts have made a fantastic contribution to road safety success in Britain, helping to save thousands of lives. But the ongoing message needs to be reinforced to all age groups.
“All the modern technology in a new car assumes the occupant is wearing a seatbelt. Younger drivers know that not wearing a seatbelt is dangerous, but they must still be reminded that no matter where you are sitting in a car, a seatbelt will save your life.”
Kathleen Braidwood, road safety officer at RoSPA Scotland, said: “Despite the fact that thousands of lives have been saved by seatbelts, latest figures still show that a minority of people are not belting up.
“We must continue to make drivers and passengers aware of the importance of seatbelt use. No matter how low the speed at which you are travelling or how short the journey, accidents still happen.
“Ultimately, the benefits of seatbelts need to be promoted, and the perceived reasons for not wearing seatbelts reduced, particularly when it comes to educating children. Adults can set an example by wearing their own seatbelts so that children understand the necessity for them as they grow older.”
For more information contact the IAM.