2016 Young Driver Awards – shortlist announced

12.00 | 26 February 2016 |

19 public and private sector organisations feature in the shortlist for the 2016 FirstCar Young Driver Road Safety Awards which has been unveiled today (26 Feb).

The FirstCar Young Driver Road Safety Awards are sponsored by Road Safety Support (RSS) and will be presented at the Young Driver Focus event in London on 20 April 2016.

Now in its second year, the awards’ scheme recognises the efforts of road safety professionals to reduce casualties among young drivers.

Announcing the shortlist, James Evans, founder of FirstCar, said: “Thanks to everyone who took the time to submit an entry, and congratulations to those who have made it onto the shortlist.

“We had more entries this year and the standard was incredibly high which made the task of judging and shortlisting very challenging for our independent experts.

“I’d like to thank the 2016 awards judging panel – Tracey Fuller (Arval), Ian Edwards (eDriving Solutions), Alan Kennedy (Road Safety GB), Sarah Scott (DVSA) and Emma Kelly (Road Safety Support) – for giving their time and carrying out their duties so diligently.

“We all look forward to the awards’ presentation ceremony during the Young Driver Focus event at the RAC Club on 20 April, and to finding out who has won the six awards.”

The shortlisted initiatives are as follows:

Education and training initiative

  • Derby and Derbyshire Young Driver Education Programme – Derbyshire County Council
  • Get in Gear – Transport for Buckinghamshire
  • Green Light – Safer Roads Partnership in Warwickshire and West Mercia
  • Learn 2 Live – Hertfordshire County Council
  • Licence to Kill ‘L2K’: Medway Road Show Format – Medway Council
  • No More Lives Wasted Roadshow – Leicestershire Fire and Rescue Service
  • Official portfolio of DVSA learning aids – The Stationery Office
  • Pre Driver Event – Solihull MBC
  • Young Driver and Parents Scheme: Sandon – Essex Highways
  • Young Driver Programme – Carmarthenshire County Council

Partnership Scheme

  • DriveStart – Road Safety Analysis
  • Drive for Life – South Yorkshire Safer Roads Partnership
  • Fire Bike & VF4 Car Project – Leicestershire Fire and Rescue
  • RTC Awareness Day – Nottinghamshire Fire & Rescue Service
  • Safe Drive Stay Alive – Fife Council
  • Safe Drive Stay Alive – Surrey Fire & Rescue Service
  • Wrecked West – North Somerset Council

Young driver campaign

  • Connecting with the modern day young driver – Goodyear Tyres
  • Don’t Let Drugs take the Driving Seat – Kent County Council
  • Friend or End – Warwickshire County Council
  • Gone in seconds – Motor Insurance Bureau
  • Young Driver Campaign – Road Safety Scotland

Sustainable Intervention

  • AlcoSense Breathalysers – AlcoSense Laboratories
  • The Honest Truth – The Honest Truth Partnership

New Scheme

  • Gone in seconds – Motor Insurance Bureau
  • Green Light: Young Driver and Passenger Education Programme – Safer Roads Partnership in Warwickshire and West Mercia
  • Life Drive – Bournemouth Borough Council
  • miDrive Instructor’s App – miDrive
  • #My Small Change – Safer Essex Roads Partnership
  • RTC Awareness Day – Nottinghamshire Fire & Rescue Service
  • VF4 Car & Fire Bike Virtual Reality – Leicestershire Fire and Rescue Service

Private Sector Initiative

  • AlcoSense Breathalysers – AlcoSense Laboratories
  • Carrot Telematics Insurance – Carrot Insurance
  • Dipod – ADINJC
  • Drive iQ – Drive iQ
  • New Driver Ni – Crash Services 
  • Road Brain Trainer – RED Driving School
  • Theory Test Pro – Theory Test Pro dba Well Informed Ltd.

Click here to view the winners of the 2015 FirstCar Young Driver Road Safety Awards.


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