Comfort zone leads to danger close to home

12.39 | 14 August 2009 |

A survey conducted by the car insurance company, elephant.co.uk, appears to confirm that a significant number of road collisions happen close to home.

The survey asked 3,800 customers involved in collisions how far they were from home when they occurred. Almost one in three took place less than a mile from home, with a further third taking place one to five miles from home – meaning that two thirds took place within five miles of home.
 
Brian Martin, managing director of elephant.co.uk, said: “Our research suggests that many drivers appear to be in a comfort zone when driving close to home on familiar roads, hence why such a large proportion of accidents occur there.

“The type of accidents people most commonly have close to home happen at lower speeds and involve less impact.”

For more information contact: James Carnduff on 029 2043 4232.
 

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