A film highlighting the dangers children face on their daily journey to school was released in conjunction with International Walk to School Day* on 7 October 2015.
Created by French film director Luc Besson in partnership with the FIA Foundation, and with the help of international road safety campaigners, ‘Save Kids’ Lives’ highlights the dangers facing young people as they strive to gain an education.
Save Kids’ Lives was the slogan for Global Road Safety Week 2015, which has received the backing of more than 800,000 signatures online.
Shot on location in South Africa and Paris, the film shows the dangers faced by children on their journey to school, whether caused by the lack of safe infrastructure in the townships of South Africa or the heavy traffic of a major European city.
According to the World Health Organisation, 500 children are killed each day in road crashes globally.
The film has been produced as part of the FIA’s ‘Action for Road Safety’ campaign which was launched in support of the UN Decade of Action for Road Safety.
Jean Todt, president of the FIA and UN’s special envoy for road safety, hopes that the film will act as “a shocking wake-up call” and help raise awareness of a road safety crisis by delivering a potent visual message.
Jean Todt said: “Children are the most vulnerable in our society and the poorest nations are by far the hardest hit. We must do everything in our power to halt this scourge and this film can act as a rallying call.
“We must provide children with good road safety education so they are aware of the risks and that no family ever has to suffer the tragic loss of a child.
“Every child should have the right to a safe journey whether travelling to school, home or anywhere else.”