The IAM (Institute of Advanced Motorists) has published its ‘Road Safety Manifesto’ for the upcoming election, calling for urgent support from all political parties to promote driver and rider improvement on UK roads.
Two of the more radical ideas in the IAM manifesto are new incentives for chief constables to provide high profile policing, and tax breaks for companies offering their drivers further training.
Simon Best, IAM chief executive, said: “A lifelong approach to learning, delivered through advanced training, is the single biggest factor that can benefit road safety.
“Young drivers, older drivers, motorcyclists and business drivers are the groups that would benefit the most from further training, and the IAM has solutions that could potentially improve their safety record.”
The IAM calls for Government to play its part by providing simple incentives for those considering further training such as tax breaks and Vehicle Excise Duty discounts, with any cost to the exchequer being redeemed through savings from fewer crashes.
The IAM considers visible policing to be a much overlooked deterrent to reckless driving. More police on the road will encourage good driver behaviour and deny use of the road to a reckless minority.
The full IAM Manifesto can be found online at: www.iam.org.uk/manifesto
For more information contact the IAM Press Office on 020 8996 9777.