Campaign launched to encourage safer parking

09.32 | 25 November 2022 |

Image: Durham County Council

Parents and carers in County Durham are being reminded of the importance of parking safely when dropping children off at school.

The message is the central component of a new campaign, launched by the County Durham and Darlington Casualty Reduction Partnership.

As part of the Safer Parking campaign, a toolkit will be issued to schools highlighting the impact that inconsiderate parking can have on the emergency services, the environment, and the community.

The toolkit also encourages parents and carers to consider taking active and sustainable journeys to school instead, whether that be through walking or cycling.

The campaign was launched at Vane Road Primary School, Newton Aycliffe, during Road Safety Week and will be rolled out to all schools across the county.  

Kieran Pavey, headteacher at Vane Road Primary School, said: “The safety of our children is paramount and whilst we put everything in place to keep children safe in school, it is often more challenging to do so outside the school gates. 

“This is especially true when it comes to traffic management around school. Schools were traditionally placed in communities well before most parents had cars and so traffic circulation was never considered at the point of location. 

“The knock-on effect of this is that in 2022, school drop off and pick up times see congestion around the school gates which can be dangerous for our children.”

Cllr Elizabeth Scott, Durham Council’s cabinet member for economy and partnerships, said: “Inconsiderate and inappropriate parking outside of school gates can be very frustrating for schools such as Vane Road primary as well as for the local community.

“We want to focus on changing behaviour through education and hope that the important information shared in these resources, will be taken on board by parents and carers when dropping their children off at school.”


 

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