Kent County Council is adopting a programme which teaches school children road safety skills appropriate for their age group.
The ‘Road Safety Club’ – developed by Warwickshire County Council – aims to raise awareness of road safety among pupils and encourages teachers, parents and carers to be responsible for setting a good example.
Kent’s road safety team first came across the club during one of the ‘Pick my brains’ sessions at the 2017 National Road Safety Conference – and will roll out the scheme when the new school year begins in September 2018.
The Road Safety Club provides the opportunity for every child in Warwickshire to learn ‘fundamental’ road safety skills. Behavioural change techniques and co-operative learning are the ‘cornerstones’ to delivering the club from Reception through to Year 6.
Sessions are broken down into bitesize messages which come together to form a simple ‘Road Safety Code.’ The club also covers sustainable travel and includes ideas for engaging with parents.
External evaluation of the programme shows it has a ‘significant effect’ in terms of changing children’s attitudes to road safety.
Vicky Harvey, Kent County Council’s road safety team leader, said: “We are really excited to be working with our colleagues from Warwickshire, and to be able to benefit from what is clearly a well researched, produced and evaluated project.
“This demonstrates a great link between Road Safety GB regional groups and shows that when road safety professionals come together there is huge benefit in sharing best practice and supporting the work of like-minded people.
“We plan to begin rolling out the road safety club from September and can’t thank Warwickshire’s road safety team enough for their support and guidance in getting us to this point.”
Alison Williams, Warwickshire County Council’s senior road safety officer, said: “We designed the programme to be flexible and responsive to the needs of children, schools and local environments – which is why it transfers well and can be adapted for use in other local authorities.
“We have been working hard to develop the club over two years, and are happy to share the model with others and provide peer learning opportunities.”