New analysis has revealed local authorities spent an estimated £75.6m on traffic calming measures during 2014, a 53% year-on-year increase.
The analysis, conducted by Churchill Car Insurance, is the result of 183 FOI responses from 199 local authorities across England, Wales and Northern Ireland.
It also reveals that at individual local authority level, the average spend increased from £213,895 to £327,0585 between 2013 and 2014.
Traffic calming measures include the use of self-enforcing speed reduction measures such as road humps, mini roundabouts, chicanes, central islands and reduced speed limits.
Churchill Insurance says there are now more than 5,900 20mph zones across the UK, which it describes as ‘a good investment’. The insurer points to research which shows there to be a 1.5% chance of being fatally injured at 20mph, compared to an 8% chance at 30mph.
In separate consumer research carried out on behalf of Churchill, 42% of more than 2,000 respondents considered traffic calming measures as effective in slowing vehicles down, but almost half (47%) think these measures cause damage to vehicles – and just under a quarter (23%) said they have experienced this first hand.
Steve Barrett, head of car insurance at Churchill Insurance, said: “It is encouraging to see a significant increase in funding for traffic calming measures, as it plays a valuable role in managing the safety of our roads. With that said, road safety is a very complex issue and traffic calming is one of many factors that can impact on this.
“We urge motorists to drive with caution and follow the rules of the road, which include abiding by traffic calming measures. While some may see them as a hindrance, they are an integral part of protecting both motorists and pedestrians and in keeping accident rates to a minimum.”