Alistair Cheyne OBE, former deputy managing director of the AA, has taken over as chairman of the IAM (Institute of Advanced Motorists).
Mr Cheyne, 65, who was previously vice chair, succeeds David Kenworthy.
On taking up his new role, he said: “There is no greater contribution to road safety than helping drivers and motorbike riders to maintain and develop their road skills. And no one has a better claim than the IAM to lead the campaign for safer driving and riding.
“We have an unmatched, UK-wide pool of advanced driving groups, a respected policy and research operation and a revitalised commercial arm, providing occupational driver training to industry.
“They form a unique combination capable of making an outstanding and practical contribution to road safety. I see it as my job to ensure that they do just that.”
Mr Cheyne enjoyed a long and successful career with the AA, where he worked his way up from office boy to deputy MD. He was awarded an OBE in 1997 for services to motoring.
For further information contact the IAM press office on 020 8996 9777.