Children & the school run under the spotlight

Day seven of the Festival of Road Safety sees the attention shift to children and the school run – including the second live discussion session of the month.

Organised by Road Safety GB, the Festival of Road Safety will see more than 40 pre-recorded and live sessions broadcast throughout November (2-27 Nov).

Day seven: children and the school run
Day seven of the Festival of Road Safety gets underway at 10am with two Fringe presentations on the subject of children:

• Children and the Roads: Who are the children most at risk of road traffic injury? – Dr Sarah O’Toole, research associate, Centre for Transport Studies, University College London
• Suffolk’s ‘Go back to school’ videos – Iain Watson, senior road safety officer (Education), Suffolk County Council

These are followed at 2pm the second live discussion session of the month, titled: ‘The School Run – keeping pupils & parents safe while encouraging them to walk and cycle more often’.

Chaired by Liz Brooker MBE, road safety and sustainable transport manager at Lewisham Council, the panellists are: 

• Carla Leowe, road safety officer, Westminster Council
• Dr Adrian Davis, professor of transport and health, Edinburgh Napier University
• Jennifer Wiles, regional director (north), Living Streets

This session is fully subscribed – but will be published on the Festival website within 48 hours.

Looking ahead to Wednesday
Wednesday 11 November has a focus on behavioural change – starting with a Fringe presentation from Dr Sam Chapman, chief innovation officer, co-founder and director, The Floow.

The presentation is titled ‘Enabling large scale road assessment programs using mass telematics user behaviour data’.

This is followed at 2pm by a workshop facilitated by Nicola Wass, CEO, So-Mo-Co Ltd.

The workshop will look at ‘How to make your campaigns more meaningful and memorable by applying Behavioural Insights’.

To register for this workshop, please email Edward Seaman with the subject line ‘Nicola Wass workshop’

The full four-week programme is published on the Festival website. For more information contact either Edward Seaman or Nick Rawlings by email, or alternatively on 01379 650112.

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