David Frost joins Stennik

12.00 | 7 November 2012 | | 6 comments

David Frost, former national press & PR officer for Road Safety GB, has joined Stennik, the road safety publicity consultancy.

David’s remit at Stennik is to build on the range of road safety-related publicity services that the company offers.

David’s 22-year career in road safety began in 1990 in Northamptonshire. He joined Cambridgeshire in 1993 as senior RSO, moving to Peterborough City Council in 1998 as road safety team manager. He then held team manager positions with Luton Borough Council and Milton Keynes Council, before re-joining Cambridgeshire County Council in 2008 as head of road safety services.

He was Road Safety GB’s press and PR officer from 2006–2009 with responsibility for delivering national PR campaigns and acting as Road Safety GB’s national media spokesperson. David also holds an MSc in Marketing.

Nick Rawlings, managing director of Stennik, said: “I’ve known and worked with David for almost 15 years and am delighted he has agreed to join us.

“In the past Stennik has been heavily involved in working with road safety teams across the country, but in recent years we’ve focused on our role with Road Safety GB, which includes managing the website and newsfeed, the Knowledge Centre and organising the National Conference.

“David’s experience and expertise in planning, developing and delivering road safety publicity initiatives is second to none, and his remit with us is to offer that expertise to road safety teams on a local and regional basis.

“Everyone at Stennik is very excited at the prospect of getting back into the business of providing support for, and working with, road safety teams at a local level.”

David Frost said: “Having worked with Stennik over a number of years, both in my role at Road Safety GB and while working for various road safety teams, I’m excited at becoming part of the professional yet friendly Stennik ‘family’.

“I know first hand that road safety teams across the country are under pressure both in terms of finance and staff resource. While this can be a particular problem for smaller teams, many of the larger teams have also seen, or are likely to see, a cut in numbers.

“With experience of working within both unitary and shire authorities, I am aware of the different challenges of working with modest and larger budgets, and the importance of taking this into account when planning a campaign calendar. I hope to be able to share this experience, whether it be for a one-off press or publicity project or a strategic campaign.

“Continuing to work in the road safety and sustainable transport community allows me to carry on working with familiar faces, and to offer support and services to new colleagues. I am relishing this challenge.”

For more information contact David Frost on 07450 415 291.


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    Big congrats, David – what a fab appointment and new asset to Stennik. Wishing you every success in your new job and so pleased you’ll be continuing to work with the road safety profession.

    Ann Marie Bailey, Driver Training Officer, Cambridgeshire County Council
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    So pleased to hear this news, David. I wish you every success – you’re joining a great team!

    Brian, Road Safety GB
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    Congratulations David. Your excellent work on a recent PR launch clearly demonstrated your professionalism and expertise. We wish you every success. Couldn’t happen to a nicer guy.

    Jan Deans CEO
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    David, very best wishes with this new role. You will bring a wealth of experience, knowledge and also lots of enthusiasm.

    James Gibson, Leicestershire
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    David, congratulations on your new role. It is great that your professionalism and expertise has been captured! I wish you well in your new venture.

    Alan Kennedy – Chairman RSGB
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    Good luck to David in the future with Nick and the team at Stennik, I wish you both every success.

    Bill, Glasgow
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