Government launches Safer Transport campaign

12.15 | 14 May 2020 | | 1 comment

Road Safety GB is asking road safety teams and other partners to support and share the Government’s new Safer Transport campaign.

The first stage of the campaign focuses on communicating the Government’s travel guidance and what people should do if they need to travel.

The guidance sets out that if people have to travel for work, they should first consider cycling, walking or driving to help ensure there is enough capacity for those who need to travel on public transport to do so safely.

For those who have no alternative to public transport, the guidance explains the steps they can take to maintain their own safety and that of others and help reduce demand on the transport networks.

The Safer Transport campaign includes a suite of assets for local authorities and others to share on digital channels, using the hashtags #TravelSafely and #StayAlert.

The campaign toolkit, which will continue to be developed as the situation evolves, can be accessed via the Government website. There is a link to this in the Road Safety GB members’ area.

A second toolkit, which will allow partners to adapt the campaign to include their own messages, will be available shortly.



Comment on this story

Leave a Reply

Your email address will not be published. Required fields are marked *

Report a reader comment

Order by Latest first | Oldest first | Highest rated | Lowest rated

    Government says – “using private vehicles (for example cars and vans)” unfortunately they left out the Powered Two Wheeler – moped, scooter, motorcycle.

    A coalition of organisations consisting of the Motorcycle Action Group (MAG), Vintage Motorcycle Club (VMCC), the Trail Riders Fellowship (TRF) and the British Motorcyclists Federation (BMF) have jointly commissioned a White Paper which has just been submitted to the Secretary of State.

    One of the points being – “Discusses the conditions under which motorcyclists can continue to ride safely during the various COVID 19 Alert Level phases.”

    The paper can be accessed at

    Trevor Baird
    Agree (4) | Disagree (1)

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.